Ms. Nguyen Thi Vinh, Chairwoman of the Board of Directors of Quan Chu Tea Joint Stock Company, delivers remarks at the Conference

Accordingly, at the Conference, Ms. Nguyen Thi Vinh, Chairwoman of the Board of Directors of Quan Chu Tea Joint Stock Company, shared remarks on the company’s development direction, its ESGValley Tea brand, and the journey to enhance the value and brand of Thai Nguyen and Vietnamese tea in the international market. In particular, the company has determined that preserving indigenous value must go hand in hand with technology innovation, deep processing, brand building, and the development of modern commercial channels so that ESGValley Tea, Thai Nguyen tea, and Vietnamese tea can reach international consumers directly and sustainably.

Linked raw material area of Quan Chu Tea Joint Stock Company in Phu Xuyen (Thai Nguyen)

ESGValley Tea holds strong advantages stemming from its raw material area, product development capacity, and direction toward organic and ESG production standards. Participating in the event also opened up opportunities for Quan Chu Tea to connect with businesses, partners, and the Chinese e-commerce ecosystem, and to gain deeper insight into consumer preferences and approaches to one of the world’s largest and most promising tea markets.

Scene of the Conference

Through this trade promotion activity, Quan Chu Tea Joint Stock Company hopes not only to bring ESGValley Tea products closer to Chinese consumers but also to gradually tell the story of the tea-growing area, tea culture, and the value of Thai Nguyen and Vietnamese tea in a language suited to the international market.

The ESGValley Tea brand of Quan Chu Tea Joint Stock Company

This is a step in the long-term direction of Quan Chu Tea Joint Stock Company: connecting indigenous value with the global market, enhancing added value for the tea tree, and helping build a new standing for the ESGValley Tea brand, Thai Nguyen tea, and Vietnamese tea on the world map.